Peter Drucker said it best: “The aim of marketing is to know the customer so well that the product or service fits him and sells itself.” The key to getting to know the customer is ACTIVE LISTENING. This includes a variety of analytical services including social media monitoring, online surveys, and keyword research.
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Once the target market is defined, determining their needs and wants is the key to building a successful marketing and communications plan.
I provide solutions that work.
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